Purple

Overview

Overview

Overview

Purple is an intelligent platform for physical spaces in response to the growing need for businesses to replicate their online analytics offline. 

Transform brick and mortar venues into intelligent spaces through the use of guest WiFi and analytics; enabling businesses to better understand how their visitors interact, move around and experience the physical space around them. Purple's WiFi platform opens up a world of analytics and actionable insights that businesses can use to improve the visitor experience, drive revenue through advertising opportunities and build detailed visitor profiles. 

We are a true Enterprise-class solution, scaling and supporting companies with 1000’s of locations with ease. Our platform is incredibly stable with a 99.9% uptime. We also invest heavily in the further development of our platform, enabling us to constantly innovate.

Features and Benefits

McDonald’s record a sharp increase in app downloads following the installation of WiFi analytics

Sofology leverage Purple and Cisco Meraki for their UK retail stores

  • 120+ APs in retail stores across the UK
  • 1,074,001+ unique visits
  • 1500 CRM records collected in first 3 months
  • 75% of CRM records collected were previously unknown
  • Delivered by Purple, CDW and Cisco Meraki
  • Read the full case study here.
  • https://vimeo.com/375670849

Hudson Yards maximises the guest experience with Purple and Cisco Meraki

  • Greenfield deployment in a multi-billion dollar Manhattan development requires SSID portability and guest analytics
  • 2000 Cisco Meraki Access Points
  • 300,000+ CRM records collected in five months
  • 500,000+ Visits in five months
  • Read the full case study here.

Pizza Express UAE tailors the customer experience with Purple and Cisco Meraki

  • Pizza Express's aims includes:
  • Fast, reliable Wi-Fi access for restaurant guests
  • Insights into guest behaviour
  • Understand social media presence for the brand
  • 10,000 active guest emails collected in first 2 weeks
  • Facebook impressions increased 181% in the first 4 weeks